The Y-MVP Teen Fitness Challenge is an innovative eight-week program designed to stimulate teens to increase their daily levels of Moderate to Vigorous Physical activity. Adopting game design techniques, New York City’s YMCA has created an app – combined with dynamic digital badges and fun fitness activities – that motivates, recognizes and rewards young people’s MVP levels while helping them to create life-long healthy habits.
How it works: Healthy by playing
• Teens register for an eight-week Y-MVP Fitness Challenge at their local YMCA branch,
A social fitness network
• Teens use a really cool app to track their workouts, and earn prizes for completing different missions.
Key findings from our 2014 formal program evaluation showed major impact on physical activity and program enjoyment:
Y-MVP is possible thanks to the conscious support of the Pepsi Co Foundation, The Hive Digital Media Learning Fund in The New York Community Trust, the Aetna Foundation and American Express. Y-MVP was tested in the spring of 2013 as a pilot program at the Bedford-Stuyvesant Y, in Brooklyn, and the Harlem Y in Manhattan. The program is currently under implementation at the following Y branches:
Y-MVP is the latest addition to the YMCA of Greater New York anti-obesity effort.
People who are overweight or obese (children and adults) are at a higher risk to develop serious health problems such as diabetes, heart disease, cancer and depression.
Living a passive lifestyle is a leading cause of obesity. Overweight and obese students are more likely than students at a healthy weight to watch television for three or more hours on an average school day.3
The U.S. Department of Health and Human Services recommends 60 minutes or more of physical activity each day for children and adolescents.4